Scottish whiskey auction company Whiskey Hammer and its sister company Still Spirit have sold a 49% stake in the company to Hong Kong investment group Rare Whiskey Holdings.

“This is a very exciting time for our business,” said Daniel Milne, Managing Director of Whiskey Hammer and Still Spirit.

“The transaction signifies an important bond with our new Asian partner that will quickly take the group to the next phase of growth, and we are incredibly excited about what lies ahead. Additionally, we are delighted to have generated substantial return for our crowdfunding investors who have helped us grow the business to where it is today. “

Whiskey Hammer was founded in 2016 by brothers Daniel and Craig Milne. In 2019, the couple raised over £ 130,000 through a crowdfunding campaign. This deal will provide a 2.6 times return on the investments of the original donors.

Rare Whiskey Holdings, the same management team behind Platinum Whiskey Investment Fund, owns Glenor Cask Company, which owns 1,000 casks of single malt, blended and maturing grain whiskeys.

The new partnership will allow Whiskey Hammer to have exclusive access to a range of whiskeys in barrels from the various farms.

“Our investment group is proud to join the family business Milne and help expand it into Asia, where demand for whiskey continues to grow at a rapid rate,” said Rickesh Kishnani, co-founder of Rare Whiskey Holdings. .

“We are also excited to use this new partnership to provide members of Whiskey Hammer and Still Spirit with exclusive access to our collection of aged casks. “